Bluetooth Beacon and Proximity Marketing News | Digital Marketing Trends for Small Business
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Beacon News: 8.25.17
25 IoT companies you should be aware of
https://www.entrepreneur.com/article/298943
My favorites:
– Eight – the smart bed
– Singlecue – gesture controls for house
– Click and Grow – smart garden
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Pizza Market Place
https://www.pizzamarketplace.com/articles/play-now-or-pay-later-webinar-relays-kfc-and-pizza-hut-lessons-on-loyalty-and-mobile-ordering/
KFC sees a conversion rate of 22% when using proximity marketing
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Accuweather says reports are wrong
In connection with Reveal – who we talked about last week
https://9to5mac.com/2017/08/21/accuweather-app-sends-location-data-when-denied-access/
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Beacons for Doctor’s Offices –
0 million a year
Flu shot reminders, replacing pamphlets
http://www.mmm-online.com/commercial/investors-put-their-money-on-point-of-care/article/683370/
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IoT market size
http://www.iotevolutionworld.com/m2m/articles/434135-selling-iot-connected-retail-business-models.htm