What is Digital Marketing?- A Begineer Guide
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Are you confused about the term, What is Digital Marketing? If yes then this video will surely help you.
Digital Marketing is the process of spreading the awareness of a product or a service in the market by utilizing digital channels like social media, search engine etc as a tool.
As we can see that the trend is changing, most of the people have got a smartphone in their hand and everyone is connected to the internet. So, this has led to the creation of a new age marketing technique known as Digital Marketing.
Advantages of Digital Marketing:
1. By utilizing Digital channels, we can easily target a large audience at a single time.
2. Digital sources are a very cheap way of advertisement. This means that in a minimum budget you can target a large audience.
3. Report Generation: The best part of advertising on Digital channels is that you get a report about your product performance after your campaign is over. This helps you to get an idea about user response to your ads.
The scope of Digital Marketing:
Are you a fresher in the field of Digital Marketing or if you are looking to make your career in Digital Marketing? If yes, then I would like to tell you that Digital marketing has got a huge scope. This is because in a survey it is found that by the end of 2017 up to 70% business will acquire Digital Marketing techniques to promote their product or services.
So, now you can easily imagine the scope of Digital Marketing in the coming days.
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