Website Marketing Company Reveals Proven Strategies For New Leads

Website Marketing Company Reveals Proven Strategies For New Leads

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Website Marketing Company Reveals Proven Strategies For New Leads

0:09 How to increase sales & leads with professionally designed websites.

0:44 What is a bounce Rate?

1:57 How to reduce your bounce rate through Integrated Marketing

2:13 How to optimize your website design to increase your leads

Hi, this is going to be a brief summary of the amazing opportunity for your business to increase your sales & leads from a professionally created, advanced conversion optimization designed website. This focuses on psychology, strategy & eye tracking studies, as well as many many years of Google analytics reviews.

A very different discussion to your typical web developer. So what we have got here is a typical number of people who come to a website. That is a very conservative amount 1800 & a bounce rate of 50%. What is a bounce rate? It simply means people don’t click on any links & they leave the site instantly.

So that would leave 900 people actually on the site, which is a pretty straightforward maths calculation. A typical conversion rate online is 1%. It might seem very small, but that is a typical conversion rate & it is only generic. It differs according to industries & to your website.

So let me be very clear on that, that it is a typical average. So the number of inquiries in this example & that’s what it is, is 9. So 1% of 900 is 9. The value of the sale can obviously vary. I have just taken 0 as it’s a very normal figure for lot of businesses & then it’s a question how many actually convert into a sale.

Now we are talking predominantly offline businesses here, although it obviously does apply to online. So let’s be very conservative and say only 1 in 3 inquiries i.e Phone calls or emails, are actually converted into a sale. So that would be a total value a months at 0.

So this is where we start off & now let’s look what happens after the integrated marketing work is completed & let’s say we only doubled the amount of traffic which isn’t that much really only let me be clear that it’s not just going to happen on its own, you will have to do some other marketing.

Because of the fact that it has been designed very specifically with the user in mind, the bounce rate is much lower, so only 30% & it could be less than that but I am being very conservative here. So you are left with 2520 people on the site & because it’s so much more user friendly & really based on many years of cutting edge research about what makes a successful website, the conversion rates increases to 5%, but again it could be more than that but I’m keeping the figures very realistic.

So the number of inquiries as a result, 5% of 2520, is 126. So total sales in terms of 1 in 3 conversions from 126 is 42 & therefore the total amount is ,600. So a net gain of ,700 a month. Now I don’t know about you that seems a very very healthy figure when you consider at the end of the day that is per annum 0,400 extra.

So a lot of the services you invest in for a website are one off services. Yes, there may be other aspects of marketing that you have to invest in on a regular basis, but I have to say this is a very profitable review of any website & ultimately it’s a very conservative review in terms of the number of figures.

I hope that’s helpful please let us know if you have any questions I will talk to you soon.

Contact us at –

+61 (0) 7 3103 3265 (Brisbane office)

+61 (0) 2 8006 0344 (Sydney office)

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