INSIDE MARKETING SERIES // Season 2 – Episode 7

INSIDE MARKETING SERIES // Season 2 – Episode 7

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Join as we interview some of South Australia’s most successful marketers and business owners.

In this episode we meet Paul Goodsell, digital marketing manager at Impression Healthcare – a listed Australian dental product company that has its head office located in Adelaide, and manufacturing located in Melbourne. A tale of two cities!

If you’ve ever played hockey or footy you’ll be familiar with the boil and bite mouthguard – Impression’s Gameday mouthguard has revolutionised that old school product.

We discuss the importance of content marketing, the use of vital influencers marketing and all things digital. Paul is a self confessed inbound marketing geek and lets us in on some of his hot ecommerce tips.

Location Credit: Gilbert Street Hotel, Gilbert Street

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