Influencing Millenials – Digital marketing strategies for beauty brands
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Video taken at in-cosmetics Asia – http://www.in-cosmeticsasia.com
Millennials are by far the most unpredictable generation. Marketers need to constantly innovate and experiment to keep up and understand what influences them. Through a series of case studies, this session will show how beauty brands around the world are successfully engaging with millennials amidst the ever changing digital landscape.
in-cosmetics Asia is the leading exhibition and conference in Asia Pacific for personal care ingredients – takes place in Bangkok, Thailand in October/November and is focused on personal care raw materials and manufacturing – more info at http://www.in-cosmeticsasia.com
Speaker is Khyathi Nirmal Kumar, Head of Digital Marketing at Happy Marketer, more info at www.happymarketer.com