Digital Marketing Tutorial: How to Use Instagram Stories the RIGHT Way

Digital Marketing Tutorial: How to Use Instagram Stories the RIGHT Way

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Instagram Stories just launched in early August, and has already taken off for personal users on the platform, and brands as well.

Similar to SnapChat, but on a platform with a much larger and more established user base, there are ways to use Instagram Stories for your business. We’ll see if this new feature is here to stay, but don’t be afraid to get your hands dirty and try it out!

Here are some common mistakes to avoid when creating your Instagram Stories for your brand.

0:55 Not Using Them
1:36 Not Being Authentic, or “Off the Cuff”
2:36 Not Saving your Story for Other Uses
2:59 Not Responding to Messages
3:40 Not Checking Your Stats

Now that you understand more about what common mistakes to avoid when using Instagram Stories, make sure to check out our recent blog posts covering more useful social marketing tips at www.blog.umamimarketing.com

Victoria will be back again in September to answer more of your questions. See you next month!

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