50:  Julia Lera, How to Plan a Digital Marketing Strategy

50: Julia Lera, How to Plan a Digital Marketing Strategy

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Today’s Guest
I’m so excited to share with you the 50th episode of the Socially Holistic Podcast! And I’m so happy to have my friend Julia Lera as today’s special guest.

I originally met Julia back in…2008 at a digital marketing expo called SMX, back when I was living in Buenos Aires. We have many mutual friends, and we’ve managed to stay in touch over the years, after Julia moved to San Francisco and I moved to the UK.

Julia has years of experience in online marketing, having worked at Mercado Libre (which is an eBay-type site for Latin America), MySpace, and finally Facebook for several years. She’s an expert in search marketing, SEO, and Facebook advertising, and I’m so happy to finally have her as a guest on this show.

Julia Lera is a Digital Marketing Consultant based in San Francisco, California. She specializes in Search Engine Marketing, Social Media Marketing, Online Advertising, Email Marketing and Web Analytics. You can find her online at www.julialera.com.

What You’ll Learn

How Julia balances her successful business with raising a young baby (hint: she’s found the perfect system!)
Why you should make people wonder
Julia’s top tips for planning your strategy online
Why there should be more to your strategy than just online marketing
So many other amazing tips I can’t list them all here!

Things We Discussed

Women 2.0
Lean In, Sheryl Sandberg

Connect With Julia

Website
LinkedIn

[SHP 50] How to Plan a Digital Marketing Strategy, with Julia Lera #podcast

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