#06 Improve Digital Marketing ROI 949 354 4ACE Does Website Convert Customers Video Marketing Tip w
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The most important aspect of digital marketing and social media efforts is the conversion rate of your website.
While campaigns may generate interest in your business, potential customers often investigate further by visiting your website. If your website does not convert leads, the digital campaign fails.
Make sure your website provides the proper information, message, and call to action. It also must include key SEO components which help your overall SERP standing.
So before you spend resources on digital marketing, make sure your website is first class.